I've never really been one to pay much attention to brand names, but have to admit to having always favoured Anchor embroidery threads, mainly because I worked for Coats as a Designer for nearly twelve years, and as a result, have quite a supply to hand.
But, a while ago, I was sent some threads by DMC. Now, from my experience of the UK needlecraft industry, there has always (and probably still is!) a bit of rivalry between Coats and DMC. In my fledgling days as a designer, myself and a colleague were sent to spy on the DMC stand at a trade fair in Germany, only to be recognised and asked to leave. I am certain the DMC design team will have been simultaneously spying on the Coats stand too!
So, I guess, now I work for myself, I am free to choose. I've not used the DMC pearl cotton before, but today my needle is threaded and I'm giving them a go.
Which do you use?